Good Good Golf co-founder Garrett Clark just dropped a nine-minute apology video, diving deep into the disastrous Callaway ad that set the golf world ablaze, and believe me, fans are still picking through the pieces. This whole mess started when Callaway and Good Good Golf put out a commercial featuring a guy tackling a woman for just touching his driver. Seriously, can you believe that? The ad was immediately slammed for amplifying violence and abuse, got taken down, and both companies initially issued apologies. But Clark’s new video, where he starred in the original ad himself, is a whole other level of trying to deal with the fallout.
The “Worst Ad Known to Man” and Clark’s Direct Role
Okay, so Clark was right in the middle of this mess, literally. He was the one tackling the woman in the commercial, which obviously put him at the center of all the backlash. In his nine-minute video, Clark went in-depth about how this ad was even made. He even went so far as to call it “the worst ad known to man” after he finally saw the final cut once it was posted. That’s a pretty strong statement, isn’t it? He said, “I personally want to apologize for playing the role in this skit, in this ad, at the magnitude that I did.” He also made sure to apologize on behalf of Good Good and its marketing team, stating clearly, “this is not at all what we stand for. The way that this ad was received is not how Good Good is, and it’s not what we stand for.” It’s good to hear him say, “I do not support DV [domestic violence] or abuse or any of that of any kind.” But man, it’s a rough spot to be in when you have to release a nine-minute video to say that.
What This Means for Good Good Golf’s Future
Part of the reason for this lengthy apology video, Clark explained, was to show everyone that the group is actually sympathetic to the concerns raised. He also took the time to defend Alexis Miestowski, the woman who played the role of being tackled and had received backlash since the ad went public. The original ad was supposed to be a “horror-movie spoof,” mimicking the movie “Obsession” with Clark being overly obsessed with his driver. Yeah, that clearly went sideways. The full video was 60 seconds long.
Looking ahead, Clark tried to pivot the conversation back to Good Good Golf’s stated goals. He remained committed to growing the game with women, a goal the company has pursued with their “Good Good Girls” content. “Golf has historically and is a big male sport, and we have wanted to change that by including women in all of our content and pushing our women’s side of the game in hopes to grow the game of golf,” he said. He ended by hoping they can “move on and grow the women’s side of golf because that is one of our huge, huge goals.” After all this, let’s see if Good Good Golf can actually turn this around and genuinely commit to those goals and not just talk about them. Their reputation in the golf community is definitely on the line.
This article was created with AI assistance and published under Seattle On Tap’s editorial standards. See our Editorial Policy.
Originally reported by The Sporting News.
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